If you stopped by our booth in Las Vegas, then you may already know that East Hill Industries, Inc. was one of the preselected exhibitors for Discover Pack. Discover Pack was a new addition to this year’s conference located in the packaging pavilion.
We, along with the 10 other pre-selected exhibitors were able to showcase our creations and abilities and speak directly with international cosmetics businesses and buyers searching for packing services.
“Buyers can discover innovative ingredients, cutting-edge components, technological advances, marketing angles and much more to help them develop new products or upgrade existing ones,” said Daniela Ciocan, Cosmoprof North America marketing director in an article published on BeautyPackaging.com.
A Focus on Packaging & Supply
You may have glossed over the location of our Discover Pack booth — in the packaging pavilion. Understanding how important the industry sector and production process is, Cosmoprof dedicated a significant portion of this year’s conference to these important players.
In addition to Discover Pack, some popular highlights from this section included the Fabulous Live Lipstick Show where attendees were able to walk away with freshly made lipstick, the Beauty Innovation and Design Awards hosted live during the conference, and quite a few educational sessions on the latest packaging trends.
If you’re interested in learning more, be sure to check out this Cosmoprof summary press release with more information about its biggest successes.