Have you heard the saying, “good things come in small packages?” Well, cosmetic companies have caught on! You may start to see smaller versions of your favorite products and trust us, there is a reason behind this new phenomenon. Let’s discuss some of the reasons travel-size products and packaging are “IN.”
Minimal Investment, Maximum Gain
Maybe you’ve heard about that cosmetic line offering a new facial cleansing set that you’re dying to try, however, purchasing all of those big bottles is a huge chunk of change! It seems brands are now manufacturing more travel size cosmetic kits so you don’t have to break the bank and can test out their product before committing to larger versions.
Time to Branch Out
Beauty boxes have become a popular way to test out products. Monthly boxes can cost anywhere from $10-$75 a month and offer high value sample-sized products. Many popular subscription boxes are curated to fit the customer’s wants and needs.
With so many people living “on-the-go,” travel sized packaging is certainly a staple for many. Travel-sized packaging makes it easier to tote around a variety of products. Plus, it gives customers an opportunity to keep their most needed products in the places they did them most, including in the car, purse, office desk, and bathroom cabinet.
Speaking of Mobility…
TSA guidelines require all liquids within your carry-on bag to be contained in less than 3.4 ounces bottles with the ability for all items to be sealed in a single quart-sized bag. This is just another reason to keep in mind the importance of travel sized products.
Convenience-driven packaging emphasizes our time-sensitive culture. With so many options out there, it’s wonderful to see ways in which we can test and travel with our cosmetics easily.